Leticia Gomez
May 28, 2026
Thank you Frank for the great service! You are the best!
101 Broadway Chula Vista, CA 91910-2207
Open
Closes at 6:00 PM
Big Brand Tire & Service
Chula Vista - Broadway
Store Hours
| Mon: | 8:00AM - 6:00PM |
| Tue: | 8:00AM - 6:00PM |
| Wed: | 8:00AM - 6:00PM |
| Thu: | 8:00AM - 6:00PM |
| Fri: | 8:00AM - 6:00PM |
| Sat: | 8:00AM - 5:00PM |
| Sun: | Closed |

At Big Brand Tire & Service in Chula Vista on Broadway in downtown Chula Vista, drivers in San Diego County can stop by a trusted tire shop at 101 Broadway near E Street. Formerly known as Cherniss Tire World, this store is now proudly part of Big Brand Tire & Service, and local drivers can call the Chula Vista team for fast help.
If you’re searching for tires near me, this location offers thousands of tires for cars, trucks, and SUVs, plus expert fitment guidance and shop tires now. Popular choices include Michelin, Bridgestone, Cascade, and Goodyear, backed by a team that knows how Chula Vista drivers use their vehicles every day.
For dependable auto service in Chula Vista, visit for a wheel alignment check, brake check, or oil change. You can also stop in for flat tire repair or a tire rotation, and book a same-day appointment when your schedule is tight.
Near downtown, Chula Vista Center, and the busy Broadway corridor, local customers count on Big Brand Tire & Service for fast, friendly care. In Chula Vista, customers trust this store for straightforward service, tire expertise, and a convenient neighborhood location close to everyday routes.

Services We Offer
Schedule new tire replacement, flat tire repair, oil changes, brake system inspections, wheel alignment checks, and everyday auto maintenance at our Chula Vista - Broadway location.
Free checks and inspections are marked below.
Popular Services
Schedule a tire consultation for new tire replacement options that fit your vehicle, driving habits, and budget.
Quick same-day appointments for flats, no matter where you bought your tires.
Inspect brake pads and rotors before small warning signs become bigger auto repair needs.
Check alignment with top-of-the-line Hunter Engineering equipment.
Help tires wear evenly with a quick rotation from our local service team.
Additional Auto Services
Alternator & Starter Inspection
Battery Check
Belts & Hoses Inspection
Cabin Air Filter Replacement
Comprehensive Vehicle Inspection
Engine Air Filter Replacement
Engine Check
Headlight & Taillight Inspection
Heating & Cooling System Check
Shocks & Struts Inspection
Tire Changeover Service
Tire Pressure Check
TPMS System Inspection
Vehicle Fluid Check
Wheel Balancing Service
Wiper Blade Replacement
Store Amenities
Free Wifi
Free Hot Coffee
Comfortable Waiting Area
Same-Day Appointments
Special Financing Available
See what customers are saying about their experience at this location.
4.7
Average rating out of 5
509
Total customer reviews
440
5-star reviews
Showing 10 of 509 customer reviews
May 28, 2026
Thank you Frank for the great service! You are the best!
May 25, 2026
Highly recommend great customer service awesome job thank you and have a blessed day
May 25, 2026
Highly recommend a place great customer service In-N-Out good timing and very honest. Thank you so much. Have a blessed day.
May 23, 2026
Good friendly service and quality tires.
May 22, 2026
Excellent service and competitive prices. Juan and Frank always go above and beyond.
May 21, 2026
Great place everyone working there are so nice fully recommend
May 21, 2026
I've been coming here for years and they've always been great. Frank is the man!
May 17, 2026
I see an ad online for free tire rotation and free oil change so I signed up for it. Make myself an appointment. I was helped out by a guy named Juan G.(If he’s not the manager, man he should be, double thumbs up) sat in the waiting room, drank some coffee, when it was all said and done, I didn’t owe a dime.. Free oil, change, free filter, free tire rotation they gave me a brand new drain plug cause mine was stripped out ,for nothing…wow Big Brand tires you are definitely the last of the Mohicans , Juan G. thank you very much……..
May 12, 2026
Been coming here for years and i can honestly say this place cares for their customers and are always willing to help with making the process easier and affordable! shout out to Frank ! always a pleasure to see we are in good hands !
May 9, 2026
I don’t usually leave reviews unless a business truly deserves to be raved about, and this place absolutely does... From the moment you walk through the door, you’re welcomed with an atmosphere that feels warm, inviting, and genuinely customer-focused... I’ve been coming to this location for years, and not once have I had anything less than an exceptional experience... Frank, in particular, has a remarkable way of making every customer feel like family... His professionalism, expertise, and dedication to outstanding customer service are truly second to none... What stands out most is their commitment to going above and beyond, not just to meet your needs, but to ensure you leave feeling confident and safe on the road... That level of care is rare these days, and it’s exactly why I continue coming back... If you’re looking for a place you can trust for all your tire and car service needs, look no further, you will not be disappointed...